Tag: neutral

Gender neutral clothes are the next big thing in fashion

But some fashion-lovers don’t identify within this gender binary, and they, and in particular Gen Z consumers, are creating demand for more inclusive and gender-neutral fashion offerings. That’s prompting stores who want to attract their dollars to pay attention.

For instance, teen retailer PacSun’s summer 2021 marketing campaign features what it calls “gender-free” styles, a category it introduced in September 2020.

It includes a new PacSun gender-free, eco-fashion line called Colour Range with a variety of cotton-based staples, such as sweatpants and hoodies. The gender neutral store on its website already features a collection of T-shirts, sweatpants, cargo and slim-fit … Read More

Read more