ENHYPEN Reflect On Global Success, Future Goals & ‘Creating Music That Everyone Can Relate To’

In ENHYPEN’s music video for “Drunk-Dazed,” the swiftly rising K-pop boy band invites guests to a “bloody birthday party” where the septet showcase supernatural abilities to cast spells and teleport through a hazy party. But when it comes to their actual birthdays—more specifically Sunoo’s late last month on June 24—the boys aren’t bloody but brother-like: cheering for their bandmate, patting him on the back with Jake rubbing his shoulders.

Among breaking sales records in Korea (their Border : Day One album was the best-selling debut by all new artists in 2020 with less than a

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ENHYPEN Interview July 2021: K-Pop Band New Music, Fans, Competition

There is no shortage of boy bands seeking to lay claim to the K-pop throne these days but when it comes to pure trajectory, few groups are scaling the scene as quickly as ENHYPEN.

Debuting last November after being chosen by fans on I-LAND, a Making the Band-style reality show, the seven-member group took home “New Artist of the Year” honors less than two months later at the Gaon Chart Music Awards (the Korean equivalent of the Billboard Music Awards). They took home additional “Rookie of the Year” titles at three other major award shows in Asia —

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